There are many music genres that people are into, for example: Rock, Punk, Hip Hop, Rap, R&B, Country, Jazz, Pop, Reggae etc.
People who are into Hip Hop will most likely also be into Rap, and people into Pop will also most likely be into R&B, this makes it easier for music magazines to appeal to a larger audience because they can use more than one music genre. Music magazines such as BillBoard and Q magazine do this and do not focus on any one genre and so can appeal to the masses.
Some music magazines such as Kerrang focus on niche markets. Kerrang focuses on rock music, but is also a very succesful magazine because it has a well known name and advertises itself well with top rock bands and artists on the front of there magazines to lure the audience in.
The audience for music magazines is falling and has been for the last decade. With the ease of access to the internet in modern day people are able to access information on their favourite artists, songs and genres with the press of a button. Almost all music magazines will now have a website, which contains photos and columns from the magazine, and with websites such as digitalspy people are able to access celebrity gossip and the latest news about artists for free. This has become even worse over the last few years with the increase in smartphones and tablets, people are now able to access the information while in waiting rooms, on public transport and in work breaks, places where people used to read magazines and read newspapers.
Music magazines usually aim for large age groups, from young adolescence to around 35... examples of this are Q magazine and BillBoard. Some music magazines only aim at adolescence and young adults, an example is Kerrang, this can effect there sales as they do not appeal to older audiences but at the same time can keep there current audience happy and present. A music magazine that aims mainly at a older audience is 'Rock n Roll' magazine.
Into Indie music.
Into R&B music.
Some music magazines such as Kerrang focus on niche markets. Kerrang focuses on rock music, but is also a very succesful magazine because it has a well known name and advertises itself well with top rock bands and artists on the front of there magazines to lure the audience in.
The audience for music magazines is falling and has been for the last decade. With the ease of access to the internet in modern day people are able to access information on their favourite artists, songs and genres with the press of a button. Almost all music magazines will now have a website, which contains photos and columns from the magazine, and with websites such as digitalspy people are able to access celebrity gossip and the latest news about artists for free. This has become even worse over the last few years with the increase in smartphones and tablets, people are now able to access the information while in waiting rooms, on public transport and in work breaks, places where people used to read magazines and read newspapers.
Music magazines usually aim for large age groups, from young adolescence to around 35... examples of this are Q magazine and BillBoard. Some music magazines only aim at adolescence and young adults, an example is Kerrang, this can effect there sales as they do not appeal to older audiences but at the same time can keep there current audience happy and present. A music magazine that aims mainly at a older audience is 'Rock n Roll' magazine.
Into Indie music.
Into R&B music.
No comments:
Post a Comment